The LEGO® Group launches Vidiyo soon. This new product line features the collaboration with Universal Music announced in April 2020. Essentially, the theme comes with new Minifigures and printed bricks. Additionally, Vidiyo allows kids to produce music videos using an app. The videos are shareable in a safe, online experience. The press release describes Vidiyo as follows: “Combining new technology
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The LEGO® Group partners with Universal Music. LEGO® and music? Yes, you read correctly. A couple of day ago, the LEGO® Group announced a partnership with Universal Pictures. Consequently, Universal will produce future theatrical films (click here for more). Now, they have also announced a deal with Universal Music. The exact details of the arrangement remain vague. However, the official
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NOTE: This article was updated after publication with new information. The LEGO® Group and Universal Studios announced a deal today. The deal covers movies based on the LEGO® Group’s intellectual properties and original ideas. Universal will develop, produce, and distribute theatrical releases exclusively for five years. Warner Brothers Animation released previous LEGO® films. The first being the smash hit, The
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